AI-Driven Marketing & Social
AI-Driven Marketing & Social
Marketing is leverage, and AI multiplies it. This course builds a complete, practical marketing system: a strategy rooted in your audience and offer, a content engine that turns one idea into a week of posts, social that grows real attention, and funnels that convert. Everything is designed to run lean, with AI doing the heavy lifting and you keeping the judgment.
What you will be able to do
- Build a marketing strategy grounded in audience and offer
- Create content systems that scale with AI
- Run social that grows an audience
- Design funnels that convert
All lessons
Module 1
Marketing Foundations
Write a one-page marketing strategy you can act on.
- 8 minDraft
Strategy before tactics: the offer and the audience
Get the foundation right before posting anything.
- 7 minDraft
Messaging that moves people (without manipulation)
Persuasion that respects the audience.
- 7 minDraft
The channels that matter for you
Focus where it counts instead of everywhere.
- 7 minDraft
Setting goals and knowing what to measure
Define success before you start.
- 25 minDraft
Write your marketing one-pager
Capture your strategy on a page.
Module 2
Content Systems with AI
Turn one idea into a week of on-brand content.
- 8 minDraft
The content engine: one idea, many pieces
Multiply a single idea across formats.
- 8 minDraft
Prompting AI for on-brand content
Get content that sounds like you.
- 7 minDraft
Editing AI content so it sounds human
Remove the AI tells.
- 7 minDraft
Planning a content calendar
Stay consistent without burning out.
- 30 minDraft
Build a week of content from one idea
Produce a full week of posts.
Module 3
Social Media That Grows
Plan a focused social sprint built to grow attention.
- 7 minDraft
Platform fundamentals and what works where
Match content to each platform.
- 8 minDraft
Hooks, formats, and storytelling for social
Earn the scroll-stop.
- 8 minDraft
Repurposing with AI (video to posts and back)
Get more from every piece you make.
- 7 minDraft
Community and engagement
Turn an audience into a community.
- 25 minDraft
Plan a two-week social sprint
Build a concrete posting plan.
Module 4
Funnels and Conversion
Map a simple funnel from awareness to action.
- 7 minDraft
The funnel mindset: awareness to action
How attention becomes customers.
- 8 minDraft
Landing pages and lead magnets
Capture interest and contact info.
- 8 minDraft
Email sequences with AI
Nurture leads on autopilot.
- 7 minDraft
Nurture, offers, and conversion
Turn interest into action.
- 30 minDraft
Map a simple funnel end to end
Design a complete conversion path.
Module 5
Systems and Scale
Deliver a launch plan backed by automation and data.
- 7 minDraft
Automating the repetitive parts
Let systems handle the grind.
- 7 minDraft
Analytics: reading the signal
Find what matters in the numbers.
- 7 minDraft
Iterating with data
Improve based on evidence.
- 7 minDraft
Building your marketing toolkit
Assemble your personal stack.
- 40 minDraft
Final project: a launch plan
Plan a real launch end to end.